Design for Event
Bharat Mobility Global Expo-2025
Designed the full digital experience for the global expo, covering UI/UX flows, event pages, and seamless visitor interactions.
Year :
2025
Industry :
Automobile
Requirements :
Business & Media Team
Project Duration :
6 Week
Problem :
Promoting a global automotive event in a highly competitive digital space is a significant challenge, especially when audiences are constantly exposed to similar industry updates and event news. With so much information available online, it becomes difficult for event-related content to stand out or sustain user interest.
This often results in reduced user engagement, lower visibility for brands, and limited opportunities for manufacturers to showcase their latest innovations to a wider audience. Without a dedicated, engaging platform, it becomes challenging to communicate the significance of the exhibitors, highlight product features effectively, and leave a lasting impression on potential customers and industry stakeholders.
Challenge :
Translating exhibitor and launch details into an intuitive interface that satisfied both user needs and OEM marketing goals.
Maintaining 91trucks’ brand presence without overshadowing the commercial vehicle brands.
Ensuring consistent and responsive designs across devices.
Iterating designs with the product team while integrating feedback from the OEM marketing team.
Meeting tight deadlines without compromising usability or visual quality.
Solution :
To stand out in this crowded space, 91trucks required a seamless digital experience that balanced brand storytelling, event coverage, and business goals. The solution was to design a dedicated Auto Expo page with a clear structure, intuitive navigation, and engaging visuals that guided users through exhibitors, launches, and key highlights.
Working closely with the product team, I explored and refined solutions that addressed both user needs and business priorities. Alongside this, the design also met the media team’s requirement to effectively showcase event coverage, ensuring news, images, and updates could be presented in a structured, impactful way. By aligning the design with 91trucks’ brand identity and collaborating with the graphics team for supporting assets, the final experience not only reinforced brand presence but also spotlighted commercial vehicle manufacturers in a way that captured attention and encouraged deeper exploration.
Summary :
The “Bharat Mobility Global Expo 2025” section for 91trucks brought the event to life through a dedicated, user-friendly digital experience. By combining clear information hierarchy, intuitive navigation, and visually engaging layouts, the design highlighted exhibitors, new vehicle launches, and commercial vehicle brands while reinforcing 91trucks’ brand presence.
This project demonstrates how thoughtful UI/UX design can elevate brand visibility, engage both users and OEM marketing teams, and create a seamless, memorable digital experience for a large-scale industry event.
More Projects
Design for Event
Bharat Mobility Global Expo-2025
Designed the full digital experience for the global expo, covering UI/UX flows, event pages, and seamless visitor interactions.
Year :
2025
Industry :
Automobile
Requirements :
Business & Media Team
Project Duration :
6 Week
Problem :
Promoting a global automotive event in a highly competitive digital space is a significant challenge, especially when audiences are constantly exposed to similar industry updates and event news. With so much information available online, it becomes difficult for event-related content to stand out or sustain user interest.
This often results in reduced user engagement, lower visibility for brands, and limited opportunities for manufacturers to showcase their latest innovations to a wider audience. Without a dedicated, engaging platform, it becomes challenging to communicate the significance of the exhibitors, highlight product features effectively, and leave a lasting impression on potential customers and industry stakeholders.
Challenge :
Translating exhibitor and launch details into an intuitive interface that satisfied both user needs and OEM marketing goals.
Maintaining 91trucks’ brand presence without overshadowing the commercial vehicle brands.
Ensuring consistent and responsive designs across devices.
Iterating designs with the product team while integrating feedback from the OEM marketing team.
Meeting tight deadlines without compromising usability or visual quality.
Solution :
To stand out in this crowded space, 91trucks required a seamless digital experience that balanced brand storytelling, event coverage, and business goals. The solution was to design a dedicated Auto Expo page with a clear structure, intuitive navigation, and engaging visuals that guided users through exhibitors, launches, and key highlights.
Working closely with the product team, I explored and refined solutions that addressed both user needs and business priorities. Alongside this, the design also met the media team’s requirement to effectively showcase event coverage, ensuring news, images, and updates could be presented in a structured, impactful way. By aligning the design with 91trucks’ brand identity and collaborating with the graphics team for supporting assets, the final experience not only reinforced brand presence but also spotlighted commercial vehicle manufacturers in a way that captured attention and encouraged deeper exploration.
Summary :
The “Bharat Mobility Global Expo 2025” section for 91trucks brought the event to life through a dedicated, user-friendly digital experience. By combining clear information hierarchy, intuitive navigation, and visually engaging layouts, the design highlighted exhibitors, new vehicle launches, and commercial vehicle brands while reinforcing 91trucks’ brand presence.
This project demonstrates how thoughtful UI/UX design can elevate brand visibility, engage both users and OEM marketing teams, and create a seamless, memorable digital experience for a large-scale industry event.
More Projects
Design for Event
Bharat Mobility Global Expo-2025
Designed the full digital experience for the global expo, covering UI/UX flows, event pages, and seamless visitor interactions.
Year :
2025
Industry :
Automobile
Requirements :
Business & Media Team
Project Duration :
6 Week
Problem :
Promoting a global automotive event in a highly competitive digital space is a significant challenge, especially when audiences are constantly exposed to similar industry updates and event news. With so much information available online, it becomes difficult for event-related content to stand out or sustain user interest.
This often results in reduced user engagement, lower visibility for brands, and limited opportunities for manufacturers to showcase their latest innovations to a wider audience. Without a dedicated, engaging platform, it becomes challenging to communicate the significance of the exhibitors, highlight product features effectively, and leave a lasting impression on potential customers and industry stakeholders.
Challenge :
Translating exhibitor and launch details into an intuitive interface that satisfied both user needs and OEM marketing goals.
Maintaining 91trucks’ brand presence without overshadowing the commercial vehicle brands.
Ensuring consistent and responsive designs across devices.
Iterating designs with the product team while integrating feedback from the OEM marketing team.
Meeting tight deadlines without compromising usability or visual quality.
Solution :
To stand out in this crowded space, 91trucks required a seamless digital experience that balanced brand storytelling, event coverage, and business goals. The solution was to design a dedicated Auto Expo page with a clear structure, intuitive navigation, and engaging visuals that guided users through exhibitors, launches, and key highlights.
Working closely with the product team, I explored and refined solutions that addressed both user needs and business priorities. Alongside this, the design also met the media team’s requirement to effectively showcase event coverage, ensuring news, images, and updates could be presented in a structured, impactful way. By aligning the design with 91trucks’ brand identity and collaborating with the graphics team for supporting assets, the final experience not only reinforced brand presence but also spotlighted commercial vehicle manufacturers in a way that captured attention and encouraged deeper exploration.
Summary :
The “Bharat Mobility Global Expo 2025” section for 91trucks brought the event to life through a dedicated, user-friendly digital experience. By combining clear information hierarchy, intuitive navigation, and visually engaging layouts, the design highlighted exhibitors, new vehicle launches, and commercial vehicle brands while reinforcing 91trucks’ brand presence.
This project demonstrates how thoughtful UI/UX design can elevate brand visibility, engage both users and OEM marketing teams, and create a seamless, memorable digital experience for a large-scale industry event.